Elevate your authority & income by selling high-quality online courses

At Wit & Wire, we help coaches and creators scale their revenue consistently and sustainably by selling courses, programs, and digital products that make a real difference.

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“The first day I launched the course I created in Course Builders, 10 people signed up, which meant that my investment in the program came back immediately to me. My next course launched later that year and had a 5-figure launch. We had people in four different countries.”

Kate Brenton, writing teacher and embodiment coach

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At Wit & Wire, you’ll find simplified tech tutorials and modern marketing strategies for online business owners who crave meaningful work and a balanced life.

There’s no need to hustle or “do it all.” Instead, we offer course creation programs with personalized support to help you turn your skills and passions into an online business you genuinely enjoy running.

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Email Engines

Design simple systems & automations to attract subscribers, sell naturally, and build relationships with loyal buyers long-term.

Perfect for coaches, creators, and course creators who want to grow their audience and earn consistently with any audience size.

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Course Builders

Turn your booked-out service or top-requested topic into a signature course in 60 days.

Includes 6 months of group coaching to help you plan, produce, and promote a results-driven offer that your students love.

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Automate & Scale

Our advanced small group coaching program designed for course creators earning $5k-$10k/mo+ who are ready to expand to their next level without burnout.

Must have at least one published course or group program with paid students to be eligible.

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“Melissa’s teaching method works because it comes from her own professional experience as a teacher and an online course creator as well. 

Today, just one year after joining Course Builders, I’ve successfully launched four cohorts of my course and enrolled students from 15+ countries.”

Lucy Jeon, global career strategist

Hey! I’m Melissa 👋

I’m a course creation expert and solopreneur with a pretty unique backstory.

Not only have I taught thousands of students and built my own $500k+ course business, but I’ve also been fortunate to work for some of the biggest names in course creation:

  • Director of Marketing at Teachable, the popular course creation software
  • Sr. Course Launch Manager for Ramit Sethi, NY Times Best Selling Author
  • Top-Rated Instructor at General Assembly NYC, 100+ workshops taught
  • Top-Rated Instructor on Skillshare, 6,000+ students enrolled

I combined my experience in course creation, digital marketing, and in-person instruction to launch Wit & Wire in 2019. I’m constantly testing new strategies to help my audience of online business owners scale sustainably in a quickly-changing digital ecosystem. 

And today, students regularly tell me that our programs are the best they’ve ever taken.

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This is the best online course I have ever done, bar none. The love and exhaustive attention to detail that has gone into this course, the regular updating on information and the super clear videos meant even a tech beginner like me could understand the process. 

I felt like Melissa and her team genuinely wanted me to have the best experience and succeed. Which I have! Well worth the money and time investment.”

TINA SEDERHOLM, AUTHOR & PERFORMER

Our most popular free resources

To help you get started, here are two of our most beloved free toolkits:

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FREE training

The Mini Product Masterclass

In this free live training, I’ll teach you how to create & sell mini products consistently (with any audience size), even if you’re starting from scratch.

You’ll learn how to…

  • Validate demand for your digital product idea, then create it quickly (without sacrificing quality).
  • Choose the right course creation platform for your business based on your personalized business needs.
  • Use our Low-Tech Launch strategy to earn your first sales in 30 days (or less), even if you don’t have a huge audience or have never created a digital product before.
  • Build a Magnetic Mini Funnel™️ to attract buyers long-term and earn money consistently, with or without social media.
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Free DOWNLOAD

The Course Creation Toolkit

This comprehensive free guide includes the exact equipment & software we recommend to create curriculum, record videos, and sell profitable online courses.

It also includes our side-by-side comparison of the best course creation platforms.

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Free Download

The Email Marketing Toolkit

Email marketing isn’t one-size-fits-all, so in this free guide, we’ll walk you through our top recommendations for online business owners.

We’ll also share three of our favorite tools to help you build your email list.

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Simplify your business with our up-to-date tutorials & strategies

Subscribe to the Wit & Wire Newsletter and we’ll send you bite-sized course creation tutorials and simplified online business strategies every other Thursday.

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