Programs for solo business owners
Build a business that earns well & feels good to manage
Explore our programs and services for established online business owners who are ready to expand intentionally.
“The step by step guidance and personalized support that Melissa provides is unmatched. Working with Melissa always feels like unbelievable access to a leader in the field who covers all the bases and truly cares.”
Kristina Caltabiano
OUR CORE PROGRAM
Course Builders
Launch your new signature program — and make your first sales — within the next 4-8 weeks.
You’ve got the expertise and the demand. What you don’t have is the time to figure out what to build, how to price it, and how to launch it without disappearing into a months-long production project.
Course Builders is a guided program for designing and launching your first hybrid signature offer — one that blends live guidance with self-paced structure, so you scale your expertise without adding more hours to your week. You’ll finish with a real offer, a clear price, and your first sales on the board.
Course builders is for established experts with proven demand who are ready to leverage their expertise with a scalable signature program (ex: course, group program, or membership).
START WITH A MINI PRODUCT
Mini products for solo business owners
These minicourses are short and focused, and they’re designed to help you get clarity and take action in less than a week.
Design Your Product Ecosystem 🧭
Use our Product Ecosystem Mapping tool to design an intentional mix of products and services that suit your goals, your customers, and the way you work best. Then get clear on which product or service to focus on first to build your business with more ease.
Lead Magnet Blueprint ✉️
Ready to attract a list of perfect-fit email subscribers? In this step-by-step minicourse, you’ll create a high-converting lead magnet and fully build your email automation in as little as a day.
Work with Melissa
Let’s work together to build your business
If you want to work together more closely, then I also work with a limited number of 1:1 clients in a Business Strategy Intensive. In this one-month consulting engagement, we’ll work together to launch a new signature program or create a stronger evergreen ecosystem to earn consistently from your products and services. (We can focus on any project of your choice related to building a solo business.)
“Melissa covers all the marketing but also has an educator’s background. She teaches you how to get conversions, but her heart is in helping people and in helping you help them.
I trusted her with this really important decision — it was a big leap. And it was worth every penny.”
James Hurst, founder of Screenright, courses for aspiring screenwriters
Unlock the next issue of Solo Signals ⚡️
Solo Signals is a free, monthly newsletter for solo business owners who want steadier income, better balance, and a business designed to grow with you.
Written by Melissa Guller, Solo Business Strategist @ Wit & Wire
