Sales & Marketing

8 best SEO keyword research tools for solopreneurs in 2025 (free & paid)

You don’t have to be an SEO expert to improve your website’s search ranking. Here are the best keyword research tools for solopreneurs in 2025.

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Sales & Marketing

ConvertBox review 2024: the ultimate tool for beautiful forms, popups, and banners

If you’re looking for a versatile tool to enhance your website’s engagement, this ConvertBox review is for you. As a loyal user since 2019, I rely on ConvertBox for all forms, popups, and banners on Wit & Wire’s website. In this review, I’ll explore what ConvertBox is, its key features, pros and cons, and how […]

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Sales & Marketing

The ultimate guide to build an email list for solopreneurs [and 10 helpful marketing strategies]

It is important for online business owners to build an email list, especially solopreneurs. An email list allows you to connect directly with your audience, build relationships, and convert subscribers into customers. In this guide, we’ll explore the benefits of creating an email list, the tools you’ll need, strategies for growing your list, and how […]

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Sales & Marketing

How to create a lead magnet: a step-by-step guide to grow your email list

Creating a lead magnet is one of the most effective ways to grow your email list and attract your ideal clients. A lead magnet is a free resource given in exchange for someone’s email address, offering immediate value to your new subscriber. In this guide, we’ll walk you through the essentials of how to create […]

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Sales & Marketing

10 best ways to earn money on TikTok in 2024 (ranked)

If you’ve ever wondered how to earn money on TikTok, this post covers 10 different methods (ranked from lowest to highest earning potential), no matter your audience size.

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Sales & Marketing Online Business Podcasting

Best podcast editors & podcast editing services (for any budget)

Once upon a time, I was a podcast editor who loved to edit her own show and take on monthly clients. But much as I still love editing, I don’t currently offer monthly retainer services at Wit & Wire. Instead, I spend my time helping students learn how to edit their own podcasts inside the […]

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