Wit & Wire Podcast

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Memberships are one of the fastest-growing online business strategies, and as a podcaster, you might be wondering if it’s right for you. In this episode, business strategist Lisa Princic is here to explain how to build an online membership model based on your dream business and so your members can actually get results.

Paid online membership models for podcasters (Lisa Princic, Scaling Deep) 1

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Today I’m here with Marisol Ibarra, a Wit & Wire graduate and the host of Here Comes the Sun. We’ll cover tips to prepare, script, and streamline production for both solo episodes and episodes of any format, but I think the most important question Marisol asks is, “How can I still make sure my solo episodes sound like me?”

Podcaster Q&A: How to prepare solo episodes (with Marisol Ibarra) 3

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In this episode, I’ll cover the top 10 podcasting trends to watch in 2021, including everything from platforms to monetization, marketing, video, and of course, sponsorship. But in the end, what’s the one thing that matters most of all?

podcasting trends

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How do podcast listeners become buyers without everything feeling “salesy?” Today’s guest Racheal Cook is a master of long-term, predictable business growth, and she’s here to share her favorite value-driven sales strategies specifically for podcasters.

Sell authentically by creating a podcast series (with Racheal Cook) 6

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There’s a huge misconception that “going niche” will limit your audience or growth potential as a podcaster. So today, master certified weight loss coach Katrina Ubell, MD shares why getting specific was actually the key to her success, and how she was able to strategically increase her review count, her client roster, and her business, all through podcasting.

How this niche podcast grew to 3.4 mil downloads and 2.3k reviews (Katrina Ubell, MD, Weight Loss for Busy Physicians) 8

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Every podcast has the same three segments in each episode, called your episode flow: the intro, the content, and the outro.

Your episode flow: 3 audio segments every podcast needs 10

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