The Wit & Wire blog

This episode is part of Wit & Wire’s 5-part spotlight series on podcast formats. Your podcast format explains how many voices are on your show, as well as their purpose.

In this episode, I’m kicking off the series with a solo episode to celebrate the Solo format. [Part 1 of 5.]

Tasha Booth is the founder and CEO of the Launch Guild, and the host of How She Did That. Tasha’s podcast is for Virtual Assistants, Online Business Managers, and Project Managers, so it’s fitting that today we’re going to talk about time-saving and batch working strategies for podcasters.

Is your podcast protected? In this episode, small-business lawyer (and podcaster!) Andrea Sager shares the right time to trademark and your three must-have podcasting contracts.

Vikki Louise (host of F*CK Anxiety & Get Sh*t Done) is a certified Life Coach who specializes in Anxiety and Procrastination. And through her short weekly podcasts, listeners get actionable tools to gain control of their mind and anxiety. In this episode, Vikki shares how podcasting has become one of the best ways she attracts new clients to her online coaching business, and why you shouldn’t shy away from promoting your coaching services on your podcast.

Your podcast intro is the first thing new listeners will hear from you, and it’s important that you leave a strong first impression. Your podcast intro script should tell your listeners what they’re listening to along with giving them a feeling of what to expect.

Meet Natalie Sisson, the host of Untapped. Natalie’s podcast and business have both changed quite a bit since her blog launched in 2010 as the Suitcase Entrepreneur. Her podcast has gone through three unique iterations, and over the years she’s changed the name, format, and monetization strategies.