• Which podcast format is right for me? (The top 6 options)

    podcast format

    Choosing your podcast format will set the vibe of your show for listeners right from the start. But wait, what are we talking about here? What’s a podcast format anyway? Your podcast format explains how many voices are on your show, as well as their purpose. Sometimes there’s only one voice carrying the entire episodes. […]


  • How to choose the right podcast name (top 3 methods)

    podcast name

    Finding a good name for a podcast can feel like a challenge. But here’s the thing.  Naming your podcast matters a lot…but it also doesn’t. Wait, what? Why it matters:  Your podcast’s name (and graphic) are your first impression.  Listeners will make quick judgments about whether or not your podcast “sounds like them.” So in […]


  • Podcast popularity is on the rise. But why?

    Believe it or not, the term “podcast” has only been around for 15 years. It was first coined in 2004 by Ben Hammersley as a portmanteau, or a combination of two words, “iPod” and “broadcast.” But especially within the last decade (the 2010’s), podcast popularity has skyrocketed faster than Pumpkin Spice Lattes in September. According to MusicOomph, […]


  • Introducing Wit & Wire, a new resource for ambitious creatives

    I can’t believe I’m starting a blog. Scratch that – I can’t believe I’m starting my another blog. But let me back up and introduce myself. About Melissa Guller: my super quick bio Hiii! I’m Melissa, founder of Wit + Wire and reader of #allthebooks.  By day, I’m the Head of Marketing Engagement at Teachable, […]


  • Write your first blog post (even with no writing experience)

    Oh man, did I procrastinate on writing my first blog post. But before we really dive in, I have something embarrassing to admit. For a long time, I was afraid of blogging. Ok, not the kind of fear I feel when I imagine watching the Saw movies. (NO THANKS.) It’s more of a vulnerability or […]