Sales & Marketing

Loyal listeners are the heart of any great podcast, so it’s worth asking ourselves, how can we find not just more listeners, but great listeners? And how do strangers on the internet become our biggest cheerleaders and ambassadors over time? I invited customer journey designer Desola Davis to help us understand how to nurture relationships with our listeners, build real relationships, and give our people exactly what they need at the right time.

If even hearing that sentence gives you a bit of imposter syndrome, and you aren’t sure if you have enough expertise or experience to be a guest, my friend Christina Lenkowski is here to address why being a podcast guest is fundamentally different than social media or paid advertising. She’ll also cover some of the most common mistakes people make when it comes to pitching podcast hosts.

Jenny Suneson shares how to become a summit speaker, who should consider hosting a summit, and how being involved in a summit can help you build your audience.

A lot of aspiring podcasters are also aspiring (or current) authors. Learn how podcasting can actually help you write a book someday, including outlining and promoting.