The Wit & Wire blog

Vikki Louise (host of F*CK Anxiety & Get Sh*t Done) is a certified Life Coach who specializes in Anxiety and Procrastination. And through her short weekly podcasts, listeners get actionable tools to gain control of their mind and anxiety. In this episode, Vikki shares how podcasting has become one of the best ways she attracts new clients to her online coaching business, and why you shouldn’t shy away from promoting your coaching services on your podcast.

Your podcast intro is the first thing new listeners will hear from you, and it’s important that you leave a strong first impression. Your podcast intro script should tell your listeners what they’re listening to along with giving them a feeling of what to expect.

Meet Natalie Sisson, the host of Untapped. Natalie’s podcast and business have both changed quite a bit since her blog launched in 2010 as the Suitcase Entrepreneur. Her podcast has gone through three unique iterations, and over the years she’s changed the name, format, and monetization strategies.

Brainstorming topics for your podcast is crucial to your long-term growth. Learn our top three strategies to quickly research topics in any genre.

Krista Lockwood is the host of Motherhood Simplified. The word “simplified” is a perfect way to describe Krista’s approach, and in this episode, you’ll hear Krista explain how she turns her weekly Facebook Lives into podcast episodes. No editing required.

What should you include in your first podcast episode? (Should it be just like the rest, or is there a unique format to follow?) Here are my recommendations that any podcaster can use.