The Wit & Wire blog

If even hearing that sentence gives you a bit of imposter syndrome, and you aren’t sure if you have enough expertise or experience to be a guest, my friend Christina Lenkowski is here to address why being a podcast guest is fundamentally different than social media or paid advertising. She’ll also cover some of the most common mistakes people make when it comes to pitching podcast hosts.

Jenny Suneson shares how to become a summit speaker, who should consider hosting a summit, and how being involved in a summit can help you build your audience.

The launch of Apple Paid Subscriptions is a pivotal moment in podcasting, and both Facebook and Spotify have already responded with big new feature announcements of their own.

A lot of aspiring podcasters are also aspiring (or current) authors. Learn how podcasting can actually help you write a book someday, including outlining and promoting.

In April 2020, Apple reported that they’d hit one million total podcasts. One year later, they reported that they’d hit two million. Here’s what this milestone means for podcast hosts and aspiring podcasters.

Instagram is a key social media channel for many podcast hosts. But is your strategy making an impact, or just costing you time and energy? In this episode, I’m joined by Instagram Sales Strategist Kara Cahill to talk about maximizing your efforts on Instagram without getting totally bogged down posting every day.  Because – spoiler […]