Podcasting

Introducing Apple Paid Subscriptions

The launch of Apple Paid Subscriptions is a pivotal moment in podcasting, and both Facebook and Spotify have already responded with big new feature announcements of their own.

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Sales & Marketing

How podcasting can help you write a book with Jessi Beyer

A lot of aspiring podcasters are also aspiring (or current) authors. Learn how podcasting can actually help you write a book someday, including outlining and promoting.

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Sales & Marketing

The myth of 2 million podcasts: Q1 podcast industry update

In April 2020, Apple reported that they’d hit one million total podcasts. One year later, they reported that they’d hit two million. Here’s what this milestone means for podcast hosts and aspiring podcasters.

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Sales & Marketing

Quality over quantity on Instagram with Kara Cahill

Instagram is a key social media channel for many podcast hosts. But is your strategy making an impact, or just costing you time and energy? In this episode, I’m joined by Instagram Sales Strategist Kara Cahill to talk about maximizing your efforts on Instagram without getting totally bogged down posting every day.  Because – spoiler […]

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Sales & Marketing

Is recording in Clubhouse worth it? (Laura Bauder, Profit From Podcasting)

My most popular episode from February was, “Will Clubhouse kill podcasting?” [Ep 27] Just a week later, Clubhouse did the exact thing that I said would make the biggest difference in my eyes for podcasters. They changed their terms and conditions to allow recording in Clubhouse. So in this episode, I invited Clubhouse pro and […]

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Sales & Marketing

The value of mini episodes & short roundups (Brandy Heyde Montague, For Animals. For Earth.)

Brandy currently releases a weekly 40-minute episode, but she’s thinking about adding shorter mini episodes to hook more listeners. Is this an effective way to build your audience or your community? Or it just yet another thing that takes too much time? [PS: This is the cutest stock image I’ve ever gotten to use. Thank […]

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