In March 2021, Apple is releasing a small but significant update to Apple Podcasts when iOS 14.5 rolls out later this month.
Instead of a button that says “Subscribe,” your podcast will instead have a button that says “Follow.”
Here’s why they’re switching, how it will affect your podcast, and what I recommend doing moving forward
Read post →Do you use email marketing for your podcast? If not, today’s guest Kate Doster and I are here to explain why email marketing is still one of the top ways to build your audience, and why it’s just as important to encourage people to subscribe to you via email rather than only subscribing in Apple […]
Read post →Clubhouse is the hottest new social media platform, and since it’s audio-only, a lot of people are comparing it to podcasting. With that in mind, I want to address the big question: will Clubhouse kill podcasting?
Read post →Zencastr has long been my #1 favorite remote recording tool for podcasters here at Wit & Wire. It’s the tool I recommend in all of my podcasting courses, and I’ve personally used Zencastr for dozens of remote interviews over the last three years. On February 16, 2021, Zencastr released a huge new update, including major app updates, a brand refresh, and the biggest update of all: remote video recording. Here’s the full rundown.
Read post →Sarah Martin and I talk about YouTube collaboration, interview swaps, and promo swaps. More importantly, we talk about measuring your podcast growth efforts.
Read post →Podcaster Miriam Schulman (The Inspiration Place) shares 5 growth strategies used to build her Visual Art podcast to 2,000+ downloads per episode.
Read post →Subscribe to Wit & Wire Weekly and join 24k+ online business owners who receive Melissa’s weekly course creation tutorials and simplified marketing strategies each Thursday via email (free).
